General Manager | Powersports

Our multi-store powersports dealership group is looking for a KPI-savvy General Manager to lead one of its stores in the Midwest. This is a smaller-volume operation that still demands disciplined performance management, making it an ideal fit for a General Manager or General Sales Manager with hands-on Composite/20 Group experience. The right candidate is a strong, hands-on leader who can build a high-performing team and is ready to relocate to the Midwest. As part of a growing multi-store group, there is real room for advancement for the right candidate.

Position Overview

The General Manager will oversee all store operations, including sales, service, parts, and F&I, while driving profitability and holding the team accountable to key performance benchmarks. This role is ideal for a leader with strong 20 Group discipline who thrives on data-driven decision-making and building a high-performing dealership culture.

Responsibilities:

• Lead overall dealership operations across sales, service, parts, and F&I
• Drive store performance against KPIs and 20 Group benchmarks
• Recruit, coach, and develop department managers and staff
• Manage budgets, inventory, and expense control to maximize profitability
• Ensure compliance with OEM programs and reporting requirements
• Build a strong sales and service culture focused on customer satisfaction
• Partner with ownership and multi-store leadership on growth initiatives
• Maintain a clean, professional, customer-friendly store environment

Qualifications:

• 3–5 years of experience as a General Manager or General Sales Manager, ideally in powersports, automotive, or marine retail
• Strong KPI orientation with hands-on Composite/20 Group experience
• Proven track record leading multi-department teams and driving profitability
• Excellent leadership, communication, and organizational skills
• Willingness to relocate to the Midwest required
• Clean driving record and valid license

Benefits:

• Competitive base salary plus performance incentives ($100K–$150K)
• Health, dental, and vision coverage
• Paid time off and employee discounts
• Opportunity for growth within a multi-store dealership group
• Relocation support available.