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The e-moto craze: blessing or curse?

I've spent more than 30 years in this industry watching it navigate crises that threatened to define it.
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Where memories are made

In a world filled with constant notifications, distractions, and noise, powersports offers something increasingly rare: the chance to disconnect from stress, reconnect with the present, and create memories that last a lifetime.
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The boomerang effect: Keys to employee retention

Retention isn't just about compensation. The dealerships that…
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The invisible competitive advantage

Experience gets attention, but energy changes outcomes. The most successful dealership leaders don't just manage people. They create momentum that customers feel and teams naturally follow.

Recruiting is a team sport

Successful recruiting in any industry is not easy, especially in today’s hiring landscape. The most efficient way to locate and hire exceptional talent is to create an environment for success. What does that look like? As they say, it takes a village.

Top competitive advantages for successful hires in 2026

"In today's talent market, speed and transparency are not nice-to-haves; they determine who wins top performers first, best, and fastest."

Hire smarter: Avoid these common mistakes

Check out my latest column in Powersports Business to learn some common hiring mistakes we see and how to avoid them.
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Today’s hiring landscape: Hooking top talent

Check out my new column in Powersports Business, where I address…
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Make the Next 90 Days Count 

The economy feels unpredictable and the headlines are noisy, but the powersports and marine world is still moving forward.
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Random Thoughts from the Recruiter’s Desk

There is a lot of uncertainty now, but not every part of our industry is slowing down.
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